Our Key Ministry Development and Media Projects
300 Campaign (Coming Soon)
We are soon launching a monthly supporter program called the “300 Campaign“. Our target is to recruit 300 partners to donate monthly, which will enable us to empower & equip more Christian leaders from every church, marketplace, campus & family to bring the love of God & Christian communities into every life context using Alpha. Our hope is to see every person in HK have an opportunity to hear the Gospel & experience transformation, right where they’re at!
Approximately 180 churches in HK (15% of the total no. of churches in HK) regularly run Alpha. As we are committed to serving our church partners in their missions & outreach objectives, we provide training for the Alpha teams and consulting services for the leadership to help them develop and strengthen their evangelism strategy.
We began to develop closer partnerships with some church partners. Our hope is that some of these partners will become more experienced in running church Alphas, and will develop into “resource churches” that support and inspire other churches in their denominations and regions to run Alpha.
Furthermore, we host AlphaAnywhere trainings in churches in order to mobilise & equip more brothers & sisters to use Alpha to bring the Gospel from the church into their daily life contexts, including the workplace and campus, so that the church can expand its ministry into every part of our city.
40 Trainings & events;
1,200 Administrators & leaders trained;
We have been working closely with some key Campus Crusade leaders to serve in the campus. As we see more & more ministry staff & students from many different campuses are encouraged to run Alpha, we will continue to provide support for the Campus Alpha teams and organise “Joint Campus AlphaAnywhere Retreats”.
Going forward, we are hoping to build partnerships with several key churches in order to mobilise their members to serve & support campus ministry development on the frontlines.
Another key partnership is with the Lui Ming Choi Foundation. In the past academic year, we supported & equipped 5 school & 1 kindergarten to run Alpha and The Parenting Children Course. We will continue to work closely with the Foundation, providing training & consultation for the schools, and build effective evangelism strategy for each school.
150 Youth Alphas and 2,700 participants
80 Student Alphas (in universities & colleges) and 600 participants
Our Workplace Alpha ministry is called SPARK – a movement that gathers, empowers, and releases every Christian to bring God’s kingdom into the marketplace. In 2017, the number of Workplace Alphas grew by 48% and were being run in different parts of HK and in many industries, such as banking, finance, accounting, catering, entertainment, manufacturing and service.
We are now focusing on developing 5 “Regional SPARK Communities” (RSCs) and equipping Alpha Pioneers to be regional coordinators and Workplace Alpha trainers, so that more leaders can get involved in the movement at a grass roots level. Currently, each of the RSCs is committed to gathering monthly to walk together and to grow the SPARK movement in their districts. Also, we will host several “Joint Workplace Alpha Retreats” in a year in order to better support and raise up new Workplace Alpha teams.
Moreover, we have been working closely with some church partners in order to mobilise their members for marketplace missions. Through AlphaAnywhere workshops and roadshows, the church members can be equipped with the tools they need to share their faith with their colleagues, and empowered to get involved in the Great Commission in their daily lives.
130 Workplace Alphas and 2,000 participants
2018 Budget: HK$690,000
Through our marriage & parenting ministry, we want to see every marriage & family in HK empowered with the tool & support they need to be healthy & thrive.
We will continue to host trainings & events at churches, schools and NGOs to equip their leaders to develop a family ministry for their own communities through The Marriage & Parenting Courses. The courses are proven pre-evangelistic tools, which open a door for the church to reach out to families & communities, while also meeting today’s social needs.
Also, we will produce and publish online a new series of Parenting Courses Training videos, so course administrators and the leadership can equip their teams more effectively.
5 Trainings & Events
200 Leaders & facilitators trained
130 Marriage & Parenting Courses
(1) Guangdong Family Life & Resource Centres
In response to a huge need for marriage and family support services, we have been partnering with church and social service organisations in Guangdong to operate “Community-based Family Life Training Centres” in Guangdong cities, such as Jiangmen and Zhongshan. Following the “train-the-trainers” principle, we equipped local leaders to become Marriage & Parenting Course Instructors, who are able to train leaders from local churches & social service centres to serve their communities through The Marriage & Parenting Courses. Our strategy enables families & communities in China to experience God’s love & transformation, while also opening the door for the Gospel.
We will continue to equip & mobilise leaders, and oversee the development of our Marriage & Parenting ministry in China through the Family Life Training Centres.
(2) Partnership project with the Love Foundation
We have developed a partnership with the Love Foundation, and are preparing to organise a training for leaders & volunteers in Mainland China to serve local communities through Youth Alpha.
4 Trainings & Events
50 Facilitators & leaders trained
Production, Systems and Marking
We continue to produce innovative, culturally relevant multimedia testimony videos to reach Cantonese-speakers in Hong Kong and around the world.
New Alpha & Parenting Training Videos will also be launched this year for Alpha / Family Life leaders to equip their teams easily and efficiently.
Watch Alpha Stories now!
8 Alpha or Family Stories, to be published on social media platforms and via email
New Parenting Training Videos
In 2017 we launched the Mandarin-dubbed versions of Alpha Series and Alpha NextGen Series. This year we are going to produce a NextGen Series adapted for the youth and school context. This production includes re-filming and replacing testimonies on the NextGen Series with the ones that are more relevant to local teenagers. We hope that this upgraded Alpha NextGen product will be able to reach broader demographic.
Moreover, we will produce and publish a new Alpha Team Training Guide, and up-to-date Alpha promotional materials
Alpha HK’s Media Team is committed to producing and publishing locally relevant multimedia content every week on social media platforms to engage both non-believers and Christians online, in order to encourage non-believers to try Alpha and Christians to run or serve at Alpha.
2018 Budget: HK$770,000
In order to support ministry development in the church, workplace, campus and family, in 2018, we will continue to revamp our online platform and enhance online user experience through effective online content management and online analytics. Moreover, we are going to launch a number of online tools / functions that will enable our partners (ie. Alpha leaders and teams) to access resources & tools and be supported more efficiently.
Alpha Builder – An updated online platform for latest Alpha resources & tool (to be launched by Q3)
Online Bookstore (to be launched by Q3)
Live support on website (to be launched by Q4)