Our Key Ministry Development and Media Projects
Through the “300 Campaign“, we hope to recruit 300 partners to donate monthly, which will enable us to empower & equip more Christian leaders from every church, marketplace, campus & family to bring the love of God & Christian communities into every life context using Alpha. Our hope is to see every person in HK have an opportunity to hear the Gospel & experience transformation, right where they’re at!
Approximately 180 churches in HK (15% of the total no. of churches in HK) regularly run Alpha. As we are committed to serving our church partners in their missions & outreach objectives, we provide training for the Alpha teams and consulting services for the leadership to help them develop and strengthen their evangelism strategy.
We began to develop closer partnerships with some church partners. Our hope is that some of these partners will become more experienced in running church Alphas, and will develop into “resource churches” that support and inspire other churches in their denominations and regions to run Alpha.
Furthermore, we host AlphaAnywhere trainings in the church to mobilise & equip more brothers & sisters to use Alpha to bring the Gospel from the church into their daily life contexts, including the workplace and campus, so that the church can expand its ministry into every part of our city.
40 Trainings & events;
1,200 Administrators & leaders trained;
Since 2016, we have been working closely with campus ministries, fellowships and student leaders to evangelise in the campus. We have seen more & more campus ministers & students from many different campuses are encouraged to start Alpha, and therefore, we will continue to provide strategic support for the Alpha teams led by students and organise “Joint Campus AlphaAnywhere Retreats”.
Through our partnership with the Lui Ming Choi Foundation, we will continue to provide training & strategic support for each secondary & primary schools to run Alpha / The Parenting Courses and to develop an effective evangelism strategy using our resources. Moreover, we encourage our school partners to run the courses through the “church-school partnership” strategy, so that the church will be able to follow up with the youth and parent participants after they finish the courses.
4 Student & Youth Alpha Trainings
2 Joint Campus Alpha Retreats
186 Alphas for the Youth and 6,100 participants
110 Alphas for Students and 1,300 participants
Our Workplace Alpha ministry is called SPARK – a movement that gathers, empowers, and releases every Christian to bring God’s kingdom into the marketplace. In 2018, the number of Workplace Alphas grew by 55% and were being run in different parts of HK and in many industries, such as banking, finance, accounting, catering, entertainment, manufacturing and service.
We are now focusing on developing 5 “Regional SPARK Communities” (RSCs) and equipping Alpha Pioneers to become regional coordinators and Alpha Workplace trainers, so that more & more marketplace Christians will be able to access the resources & support they need to run Alpha and start Christian communities.
In 2018, we began to mobilise Alpha at an industry level. Through partnerships with key Christian leaders in various industries (such as insurance, accounting, finance, aviation and medical sectors), we gathered many groups of Christians to pray and act for the revival & transformation of their own industries.
30 Alpha Workplace Trainings & Events
150 Workplace Alphas
2019 Budget: HK$709,000
Through our marriage & parenting ministry, we want to see every marriage & family in HK empowered with the tool & support they need to be healthy & thrive.
We organise trainings & events at churches, schools and NGOs to equip their leaders to develop a family ministry for their own communities through The Marriage & Parenting Courses. The courses are proven pre-evangelistic tools, which open a door for the church to reach out to families & communities, while also meeting today’s social needs. We would encourage the church and schools to partner together to serve families. Using these courses is an effective strategy for evangelism, opening doors for churches to serve a wider mission field, including their neighborhoods and families from various social backgrounds.
15 Trainings & Events
350 Leaders & facilitators trained
150 Marriage & Parenting Courses
2019 Budget: HK$585,000
In response to a huge need for marriage and family support services, we have been partnering with the church and social service organisations in Guangdong to organise family trainings in the “Community-based Family Life Training Centres” in Jiangmen and Zhongshan, Guangdong. Through the “train-the-trainers” strategy, we equipped a lot of local leaders to become Marriage & Parenting Course facilitators so that they will be able to serve their own communities through The Marriage & Parenting Courses, and bring the love of God and transformation to many families in China.
4 Trainings & Events
50 Facilitators & leaders trained
Production, Systems and Marketing
We continue to produce innovative, culturally relevant multimedia testimony videos to reach Cantonese-speakers in Hong Kong and around the world online.
Watch Alpha Stories now!
New Alpha & Parenting Training Videos will be launched this year for Alpha / Marriage & Parenting leaders to equip their teams more effectively.
– 9 Alpha / Family Stories, to be published on social media platforms and via email
– New Parenting Courses training videos
2019 Budget: HK$459,000
In 2017 we launched the Mandarin-dubbed versions of Alpha Series and Alpha NextGen Series. This year we are going to produce a NextGen Series adapted for the youth and school context. This production includes re-filming and replacing testimonies on the NextGen Series with the ones that are more relevant to local teenagers. We hope that this upgraded Alpha NextGen product will be able to reach broader demographic.
Moreover, we will produce and publish a new Alpha Team Training Guide, and up-to-date Alpha promotional materials
Alpha HK’s Media Team is committed to producing and publishing locally relevant multimedia content every week on social media platforms to engage both non-believers and Christians online, in order to encourage non-believers to try Alpha and Christians to run or serve at Alpha.
2018 Budget: HK$770,000
In order to support ministry development in the church, workplace, campus and family, in 2019, we will continue to revamp our online platform and enhance online user experience through effective online content management and online analytics. Moreover, we are going to launch a number of new online tools / functions that will enable our partners (ie. Alpha leaders and teams) to access our resources & tools and be supported more efficiently.
– Online Bookstore (Q1)
– Revamped Marriage & Parenting Courses website (Q2)
– Live support on online users (Q4)